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August 31, 2011Industry NewsA growing number of retailers are trying to deliver greater value mainly through lower prices, according to a Brick Meets Click blog authored by Bill Bishop. Whether these are offered on the shelf or reflected in specials and promotions, there is a good chance that by themselves, lower prices will be slow to increase sales. In some cases, they may even deflate sales below what they would have been had there been no pricing initiative. However, pricing is only one dimension of value. Full Story H.J. Heinz Co. has no interest in selling off its frozen food business. The company's CEO, chairman and president sees products such as Smart Ones and Ore-Ida as core to the company's U.S. business, reported Pittsburgh Post-Gazette. Full Story |