YouTube’s stealth food marketing is supercharging Gen Alpha’s “pester power,” blurring the line between entertainment and influence. As parasocial bonds deepen, brands gain unprecedented access to young appetites – often without parental awareness.
Fall flavor innovation is heating up as brands blend nostalgia with novelty – think cranberry punch, chai spice, and pumpkin chipotle. With 66% of consumers shifting food habits, the time appears right to capture seasonal cravings.
Recent research has revealed that endurance athletes can improve their performance by consuming significantly more carbohydrates than previously advised, prompting a surge in energy gel sales. However, many athletes are reaching for a cheaper – and tastier – alternative found in kids’ lunch boxes.
Energy drinks are thriving as price-conscious consumers pivot from costly coffee to functional, flavorful alternatives. With wellness claims and nostalgic flavors, the category is stealing share from traditional caffeine formats.
TOMA, a fast-growing Latin American food brand founded by Manolo Gonzalez Vergara and his mother, actress Sofia Vergara, is revolutionizing the handheld food space with premium empanadas and other authentic offerings. The brand is reshaping consumer expectations of Latin cuisine by making it accessible and convenient.
The latest FI Fast Break news podcast touches on warnings of a deepening farm financial crisis in the United States.
The latest FI Fast Break news podcast discusses how many businesses are putting the brakes on hiring and firing amid economic uncertainty.
The latest FI Fast Break news podcast examines how brands are increasingly collaborating on snack and beverage mashups in playful crossovers.
Jeff Pera and Patrick O’Reilly of CBIZ break down the implications of the One Big Beautiful Bill Act and how it will impact the F&B space.
The latest Food Institute Fast Break news podcast touches on dollar stores’ continued rise throughout America.
The latest FI Fast Break news podcast touches on one CEO’s alarming prediction regarding the banana supply, plus more trending industry news.
The latest FI Fast Break news podcast touches on online grocery sales’ eye-opening rise of late, in addition to other trending industry news.
The latest FI Fast Break news podcast touches on Kellanova’s pledge to remove synthetic food dyes from its retail food products by 2028.
Anuga’s JP Hartmann spoke with FI’s Chris Campbell on the intersection of U.S. and international food trends, and the Anuga conference.
